Following the success of Cinnamon Toast Crunch Cinnadust Black Label Bacon, General Mills is at it again, only this time they’re switching it up and taking breakfast in a bold new direction with Cinnamon Toast Crunch Hormel Black Label Bacon Flavored Cereal! Teaming up again with Hormel Black Label, they’ve created a sweet-and-savory combo of smoky bacon and classic “Cinnadust” swirls, available as of this week, exclusively at Walmart.com. The crunchy and savory cereal has the Internet split, with reactions ranging from curious excitement to serious side-eye. Whether you love it or hate it, this mash-up is definitely not your typical bowl of cereal.